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Building the Content

Businesses use content marketing to build an audience and to achieve a profitable result. The content plan specifies how you will execute your strategy. This plan should cover what content will be in your website and other methods of communicating with your target market. This workshop will cover-Blogging, Press Releases, Videos, Photos, and more.

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This session is taught by Elizabeth Pampalone.

In 2007, She started her first company, The Jax Computer Chic. Elizabeth and her husband, Joseph, worked side by side in this company for 5 years and it was their sole income. As they grew their residential business, she longed to serve the Business Community of Jacksonville. Elizabeth learned about Business Networking, a new concept to her, and began attending 3 meetings a day of over a year. She made it her goal to be one of the most recognizable names in Jacksonville, FL. In 2014, she was named “Queen of Jacksonville Networking” by the Jacksonville Business Journal. During this time, She led 13 meet-up groups per month for almost 2 years. Her volunteering with SCORE and OLLI has allowed her to stay connected to the small business community. She is a frequently requested guest lecturer at the Coggin College of Business (UNF) and a regular speaker at the SBDC and SCORE.

Earlier Event: September 19
Building the Website
Later Event: November 21
Building the Social Presence